Samsung Next Generation Bordeaux LCD TVs in Taiwan

Brand: Samsung
Model: Bordeaux (next generation)
Sizes: 32″ and 40″
Pixel Format: 1366 x 768
Contrast Ratio: 1000:1 (8000:1 dynamic)
Brightness: 500 cd/m2
Viewing Angles: 178/178
Response Time: 8ms
Ports: HDMI (2)
Pricing: NT$46,900 (US$1422, 32″), NT$74,900 (US$2271, 40″)

Samsung recently introduced its next-generation Bordeaux LCD TVs in Taiwan and hopes to see about 15,000 to 20,000 in sales this year. These next-generation Bordeaux LCD TVs have been available in the global market since March 2007 and a 46″ model will be released in 1H’08.


Samsung’s newest Bordeaux LCD TV (LN-40F81BD) with 1080p and 120Hz

Opinion
I’m not sure why it took so long for Samsung to introduce LCD TVs that have been available to the global market since March. I know the Bordeaux line of LCD TVs are very popular in Korea. There are a few caveats though. The 8ms response time is not the best that I have seen and without a 120Hz frequency there will most likely be some video blur. The pixel format of 1366 x 768 should be plenty for a long time to come as 1080p content is very hard to come by and in some cases have been shown not to be all that better than 720p. Finally, the price of around $1400 for a 32″ LCD TV seems to be quite high. I would think $999 would be tops in the 32″ category as of now. The $2271 price for the 40″ version is also too high: $1499 would be more inline with pricing trends. Samsung’s own LN-T4061F sports a pixel format of 1920 x 1080 (1080p) and goes for just $1358 via Pricegrabber. I do know that CE prices are generally higher in Asia than in the US but the difference here seems to be substantial.

Source: DigiTimes via Witsview, Samsung Korea

[tags]Samsung, LCD TV, Taiwan, 1920 x 1080, Full HD, 1080p, 120Hz, 1366 x 768[/tags]

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