“Want to be real? Get a PC.” That’s the message (paraphrased of course) Microsoft wants you to get. Microsoft’s latest ad stars a “real person” named Lauren. She’s on a budget: $1000. And she wants a 17″ notebook PC, speed and a comfortable keyboard. Lauren gets to keep it if she finds it.
She goes into an Apple Store and finds out that the only notebook that’s under $1000 is a 13.3″. Little does she know it’s last-generation, not aluminum, and quite underpowered too. To get the 17″ MacBook Pro she’ll need to double her budget. “I’m just not cool enough to be a Mac person.”
She gets a HP Pavilion something for just $699.99. She got just what she wanted. If you want style, if you want a notebook made of a single aluminum block, if you want Apple, you’ll need to spend a lot more. About three times more. But people that buy Macs would say the same thing: “I got just what I wanted.” We all want different things. You just need the money to pay for it.
Check out the video. It’s a clever way of saying: “Macs are expensive. Want to be real? Get a PC.” Check out Microsoft’s “Laptop Hunters” site for more information.