Time to Recover Yoshihisa Ishida is president of Sony‘s TV business group. And when he starts to talk TVs it’s probably a good idea to pay close attention. Ishida stated that demand for LCD TV panels will start recovering in the second of 2009. Annual LCD TV shipment growth is expected to remain higher than 10% for the next few years.
This is very good news and I hope he is right. With a strong LCD TV panel demand recovery in 2H’09 we can expect all the companies participating in the LCD TV supply chain to be rebounding too: Corning, 3M, Samsung, LG Display, Chi Mei Optoelectronics, AU Optronics, Nichia, OSRAM, Cree, Sharp, Panasonic, etc. to name just a few.
LED & Thin The LCD TV market is expected to reach 127 million units in 2009 according to Ishida. That number will grow to 147 million in 2010 and 168 million in 2011. Sony shipped 15 million LCD TVs in 2008. Ishida added that Sony will be concentrating on manufacturing LCD TVs using LED backlights to reduce power consumption in 2009.