Jony Ive and Mark Newson Talk About Leica M (RED)

via Leica News & Rumors. Jony Ive and Mark Newson don’t talk much about the design process of the Leica M (RED) in this YouTube video, but what is admirable is the purpose for which they worked so hard: helping those who are in need. What I am about to say is trivial compared to that purpose, but: The industrial design of the Leica M (RED) is too round and lacks a certain austerity that befits a Leica.