Amazon Fizzle

David Streitfeld, The New York Times:

But at three Bay Area AT&T stores over the weekend, salesmen said that the Fire had performed dismally. “We got special shirts, staffed up for the launch — and then nothing,” said one salesman, who estimated his store had sold a total of 10 Fire phones. At a smaller store, two salesmen said they had sold exactly one Fire.

“We had modest expectations, and the phone seems to be shy of those,” said Gene Munster, a senior analyst at Piper Jaffray. But the price cut and an aggressive ad campaign will make a difference. “The Fire was searching for a feature and just found it: a low price,” he said.